RACI Role — Accountable
The Accountable role in a CDP decision is the executive who owns the outcome — typically a VP Marketing Operations, Chief Data Officer, CMO, or CTO. This role defines requirements, provides resources, and does the final review. In org-dim.org-chart-type.matrixed-enterprise contexts, the Accountable role may be shared across two functional chains (e.g., CMO and CTO as co-Accountable) with different success metrics, creating alignment requirements the recommendation agent should surface.
What this role needs from the recommendation agent. Strategic framing: what are the measurable business outcomes of each architectural path, how defensible is the recommendation to peer executives (IT will ask about security and lock-in; Finance will ask about TCO; Marketing will ask about activation speed), and what are the long-horizon tradeoffs that only matter when the platform is under pressure (tradeoff.data-egress, tradeoff.cost-predictability). A Recommendation that satisfies this role is packageable for an executive summary or board presentation.