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Hightouch Match Booster — Implementation and PII Hashing (2026)
source.hightouch-com.docs-match-booster-implementation-2026 ↗
Hightouch Match Booster implementation documentation covering identity graph enrichment, PII hashing (SHA256/MD5) for emails and phone numbers, match key types (email, phone, MAIDs, postal addresses, IP addresses), household-level matching, CTV ID translation, and secure mapping of hashed primary keys against third-party identity graph.
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