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Oracle Enhances Its Unity CDP Offering (MarTech.org)
source.martech-org.oracle-enhances-unity-cdp-offering-2024 ↗
MarTech.org editorial coverage of Oracle Unity CDP September 2024 enhancements including Account Profile Explorer, buying group and opportunity scoring with 27+ AI models, industry onboarding accelerators for 8 verticals, and Oracle Analytics Cloud integration. First published September 2024.
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