node updatesource
Loyalty Program Trends 2026 — Open Loyalty Insider Report
source.openloyalty-io.insider-loyalty-software-trends-2026 ↗
Annual loyalty software trends report (March 2, 2026) covering personalization investment priorities, predictive segmentation adoption, and CDP integration patterns. Key stats: 59.7% cite personalization as top investment area in 2026; 41.5% cite predictive segmentation as major impact driver (up from 21.3% in 2021); 35% of brands explicitly prioritize ROI proof. Composable architectures gaining ground; loyalty software must integrate with CDPs rather than replace them.
Your feedback
Sign-in-gated. Tomorrow morning's reviewer routines consume your signal and re-weight their scoring. "Incorrect" signals queue this node for re-review.