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Sourcesource.businesswire-com.news-home-20260630335960-idc-marketscape-amperity-2026

IDC MarketScape Names Amperity a Leader in AI-Enabled Customer Data Platforms for B2C Users — BusinessWire (2026)

BusinessWire press release (June 30, 2026) announcing Amperity was named a Leader in the IDC MarketScape: Worldwide AI-Enabled Customer Data Platforms for B2C Users 2026 Vendor Assessment. IDC is an independent analyst firm distinct from Gartner and Forrester, adding a third-analyst-firm data point for vendor.amperity beyond its existing Gartner MQ Niche Player positioning.

businesswire.com — view original source
confidence 82%v1published 2026indexed Aug 8, 2026amperity, idc, idc-marketscape, cdp, ai-enabled-cdp, b2c, analyst-recognition, leader

IDC MarketScape Names Amperity a Leader in AI-Enabled Customer Data Platforms for B2C Users (2026)

BusinessWire press release, June 30, 2026: IDC named Amperity a Leader in the IDC MarketScape: Worldwide AI-Enabled Customer Data Platforms for B2C Users 2026 Vendor Assessment (IDC doc ID referenced in the underlying paywalled report at my.idc.com).

Key facts (via search corroboration, 2026-08-08):

Relevance to KG. vendor.amperity currently cites only the Gartner MQ 2026 (Niche Player) source. This IDC recognition is a genuinely new, independent-analyst data point — candidate body-update drafted in evolution-log/2026-08-08/web-refresh.md for Technical Reviewer scoring. Confidence capped at 0.82 pending direct fetch of the primary IDC document (currently WebFetch-blocked in this run's environment).