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9 Best CDP Vendors Compared (2026) — CDP.com
source.cdp-com.basics-cdp-vendors-2026 ↗
CDP Institute's 2026 comparison of nine leading CDP vendors, covering packaged and composable options. Identifies Hightouch as a new Gartner MQ Leader and describes the 2026 bifurcation between platformization CDPs (Salesforce, Adobe, Oracle) and agentification CDPs (Hightouch, composable players).
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